High Conversion Landing Page Structure

Navigation Navigation needs to be clear and simple, helping users find essential information quickly. Avoid complex menus that could distract or confuse. If content isn’t crucial to conversion, move it to the footer. Essential links only Clear structure Simple user paths Hero Section Clearly communicate what your product/service is and who it’s for. This is your chance to make an immediate impact with a strong headline and sub headline. Include a clear call to action that guides users to the next step. ...

December 10, 2024 · 2 min · Shawn Ma

Economist: The Best Books of 2024

Biography and memoir The Editor (Sara Franklin) Kingmaker (Sonia Purnell) Maurice and Maralyn (Sophie Elmhirst) Metamorphoses (Karolina Watroba) One Way Back (Christine Blasey Ford) Patriot (Alexei Navalny) Troubled (Rob Henderson) Wild Thing (Sue Prideaux) Business, economics and technology The Afterlife of Data (Carl Ohman) The Art of Uncertainty (David Spiegelhalter) Co-Intelligence (Ethan Mollick) Dark Wire (Joseph Cox) How Economics Explains the World (Andrew Leigh) Money (David McWilliams) Playing with Reality (Kelly Clancy) The Power and the Money (Tevi Troy) Slow Productivity (Cal Newport) The Whole Story (John Mackey) Culture and arts ...

December 10, 2024 · 3 min · Shawn Ma